“We’ve paid people for their hands for years, but they would’ve gladly given us their heads and hearts for free if we’d only known how to ask.”
- Everybody Matters, page 177
"In the end, it is about truly caring for every precious human being whose life we touch."- Everybody Matters, page 15
To start, their vision statement calls for them to measure their success by the way they touch the lives of others. Their approach to transformation, rejuvenation and renewed growth has been proven to create tremendous shareholder value in dozens of companies in different industries and cultures globally. The key pillars of their approach include:
It is about living with an abundance mentality; abundance of patience, love, hope and opportunity.
They share seven universal principles that can guide any team:
Leaders learn to inspire people to solve problems rather than trying to manage them out of problems. Offering and developing deep trust is the essential foundation of great leadership. And this is built on respect and caring which replaces the typical fear and anxiety often felt at work.
"Most businesses use people to build products and make money; we use our products to build people."- Everybody Matters, page 123
Do you consider the purpose of your business to maximize profits/shareholder value? The authors teach that this simplistic idea can damage the people and the business outcomes. It actually impairs the ability of the organization to sustainably generate value.
Great leaders of truly great businesses think differently. The purpose of every great business is something deeper and involves having a positive impact on the world and on the lives of people.
Bottom line, if you create and run a business with the primary intention of driving profits and maximizing shareholder value, you will not be as successful as if your primary intention is to serve others.
To ensure they have the right emphasis at Barry-Wehmiller, they do two kinds of visioning; business visioning and cultural visioning. Culture equals values plus behavior. Cultural visioning focuses on their “why” and the values and behaviors that support it. Among other things, they ask how they should treat each other so they go home fulfilled.
Where is your emphasis? I work with Pharma companies and encourage them to “serve patients by making medicines” rather than “make medicines to serve patients.”
"When we engage our heads, hearts and hands around these habits, extraordinary levels of trust and fulfillment will result."- Everybody Matters, page 141
Being a good leader means choosing to be a good steward of the lives entrusted to you. Not just your people, but the families they go home to at the end of the day, either surly and drained or happy and fulfilled.
We all know that pilots follow checklists religiously. Thank goodness. Just like pilots, leaders are entrusted with precious lives every day. Chapman and Sisodia decided leaders too need checklists! So they took their vision and made it tangible. What must a leader DO every day? Here is their list. How many can you check off today?
So how do you start? It starts with caring for the people you lead. How? Never look at the people you have the privilege of leading as a function (a sales rep, a receptionist). Rather, see them as a full human being: someone’s precious child, adored mother, beloved spouse. Think of them with infinite potential that you have the opportunity to profoundly impact. Listen to them deeply, inspire them to share their gifts fully and celebrate their journey.
Bob Chapman intends to change the world. Chapman is Chairman and CEO of Barry-Wehmiller Companies, a capital equipment and engineering consulting firm with more than 8,000 team members worldwide. After seeing the positive impact of Barry-Wehmiller’s people-centric culture on the lives of his employees, Chapman felt compelled to raise awareness about business enterprise’s opportunity to become the most powerful positive influence on our society.