Charlene Li is founder of the Altimeter Group and the co-author of the critically acclaimed, bestselling book “Groundswell.” She is one of the foremost experts on social media and technologies and a consultant and independent thought leader on leadership, strategy, social technologies, interactive media and marketing. Formerly Li was vice president and principal analyst at Forrester Research and a consultant with Monitor Group. She was named one of the 12 most creative minds of 2008 by Fast Company, and one of the most influential women in technology 2009.