As Actionable Books continues to grow, I find myself in need of more and more “professional services”. Whether it’s “upgrading” my accountant, lawyer or video producers, I find that there’s a higher level of expectations on what we produce and we (of course) want to stay ahead of those expectations. Last week it was a new CRM (Client Relationship Manager) that I wanted to look into. Salesforce.com is the the king of the CRM world… which doesn’t always mean they’re the best.
But in this case, it does. Within an hour of signing up for the free trial I had an email from Mohammed. I connected for a call with Mohammed (very cool dude) later that same day, who asked probing questions about my business, and then connected me with Nick – a local who understood Software as a Service (SaaS) business models and could further help me address my needs. I connected with Nick today for 25 minutes and had a fantastic conversation. Not only did he help me feel comfortable with my decision to go with Salesforce as my CRM solution, he spoke to me as a human being; making the occasional joke, asking (with genuine interest) about my business and allowing me to participate in the creation of a plan that makes sense for all things Actionable. There’s a reason Salesforce is number one.
Now, here’s the most interesting part – I’ve spent 20 minutes using the Salesforce tools and I can’t figure it out yet. Rather than getting frustrated and moving to another alternative (keep in mind they haven’t taken a dime yet), I’m confident that the robust capabilities of the tool, along with the fantastic level of support I’ve received to date, will far outweigh any learning curves with understanding how to use the product.
There’s a bunch of lessons we can all take from Salesforce. Keep it up, guys.
