The Ease of Stereotyping

Published on
October 15, 2012
Author
Chris Taylor
"Ideas are only valuable when applied."
Subscribe to digest
Read about our privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

I attended a session on Thursday on “Digital Natives”. (Digital Natives, for those who don’t know, are those of us who grew up with the internet as a part of our childhood; those born since during or after 1980.)

The session was the screening of a short film, exploring the preconceived notions that the more senior generations have to towards this new generation. While I think the intentions were good, I ended up leaving the session frustrated. The filmmaker had challenged some stereotypes (lazy, entitled) certainly, but then immediately replaced them with another batch (tech-savvy, purpose-driven). The room was left with a warm fuzzy feeling towards the next generation… en masse.

The ease of stereotypes, of course, is that you can make blanket judgments (positive or negative) within a 7 minute film, or a 90 minute discussion session. But the danger is when we assume that these rules apply to even the majority of a certain demographic.

The one redeeming aspect of the session were the panelists; intelligent people who seemed hesitant to paint an entire with a single brush, regardless of whether the words used were positive or negative. David Coletto of Abacus Data, in particular, offered insight into a fascinating poll he put together, specifically to look at the sub-groups that exist within this “Digital Native” generation.

My point is this – sometimes people with the right intentions can have as limiting a set of beliefs as the bigots of the world. Everyone you work with is an individual. Treat them as such, and avoid preconceived notions as best you can.