Short, punchy, and all round enjoyable, “From the Horse’s Mouth, vol 8” is a 16 minute conversation with none other than the infamous Sally Hogshead. Author of the wildly popular book Fascinate, Sally is a leading thinker on the tactics and attributes of today’s most fascinating brands and individuals. In June of 2010 she sat down with Goose founder, Chris Taylor, to dive into some of the specifics from her book.